Sep 5 2016
Sony has unveiled the first home cinema projector compatible with Hybrid Log-Gamma HDR. The VPL-VW550ES, shown at IFA 2016, is the third 4K HDR SXRD model in Sony’s portfolio.
Hybrid Log-Gamma is the High Dynamic Range standard anticipated to be adopted by broadcasters. Developed by the BBC and NHK, it id backwards compatible with SDR displays, HLG enables broadcasters to deliver HDR content without having to double-up on transmission bandwidth. HLG compatibility will be introduced via firmware upgrade.
The VPL-VW550ES boasts 1,800 lumens brightness and 350,000:1 dynamic contrast, enough, says the brand, to create bright images even in lounges and media rooms. Lamp life is quoted at 6,000 hours when run in Low mode.
There are two HDMI inputs, both support 4K UHD up to 60p and are compatible with HDCP 2.2 sources devices, such as 4K UHD players and set top boxes like the Sky Q. The projector also has a built-in RF 3D transmitter, for 3D movie fans.
The projector is available in white and black finishes. The VPL-VW550ES lists for 9,999 Euros. No UK price has been confirmed yet, but sources close to Sony suggest the VPL-VW550ES is likely to sell for around £9,000.
“The VPL-VW550ES is another example of Sony’s commitment to bringing the most true to reality images and immersive experience to our customers”, said Thomas Issa, Product Manager at Sony Professional Solutions Europe. “4K HDR imagery is the closest representation of the reality our eyes see and home cinema fans will now be able to enjoy the very best picture quality on the new projector in a way they never have before. With 4K HDR, seeing truly is believing.”
The VPL-VW550ES will begin shipping in October. Distribution is via Marata Vision.